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      Databox Facebook Ad Manager Reporting

      In Facebook Ads, you can view Account-level data, Campaign-level data, Ad set-level data, and Ad-level data. Within each section, you can access similar metrics. 

      Basic Metrics

      There are a variety of Basic Facebook Ads Metrics available in Databox that allow you to analyze your Ad Set data. This includes "Amount Spent by Ad Set," "Impressions by Ad Set," "CTR by Ad Set," and "App Installs by Ad Set." 

      To view these Metrics in Databox, navigate to Metrics > Metrics Library and select Facebook Ads from the Data Source drop-down. Enter "Ad Set" in the Search bar to view all Ad Set-specific Metrics.


      How to track Ad Set data

       

      How to track Custom Conversions

      Custom Conversions

      The Query Builder for Facebook Ads (Pixels) allows you to access Custom Conversion data from your Facebook Ads Account. The Pixels that are created in your Facebook Ads Account must be set up in a way that associates these custom events with a Facebook Pixel. . 

      Campaign Custom Conversions

      The Query Builder for Facebook Ads (Pixels) allows you to access Custom Conversion data from your Facebook Ads Account. The Pixels that are created in your Facebook Ads Account must be set up in a way that associates these custom events with a Facebook Pixel and a specific Campaign.